The Lumineers are an independent Americana trio out of Denver - their irresistible anthem “Ho Hey” took the world by storm in 2012, followed by “Stubborn Love” and their third charting single “Submarines”, all carrying them on a journey from the Grammys to the presidential iPod, from the top of the charts to the Hunger Games. In collaboration with Ride or Cry, our team played an integral role in the social media, content, and strategy roll out of The Lumineer's #1 album "Cleopatra" - We developed and executed creative content, managed socials, documented BTS for music videos and live performances in Los Angeles. Designed, Project managed and executed the "You've been on my mind" social sharing campaign which reached millions of fans worldwide.